Kylie Jenner is a reality star, lip-kit mogul, and huge social media influencer. And when she says something online, it has weight, y’all.
In fact, the new mom may actually have cost Snapchat a lot of money!
On February 21, Kylie wrote on Twitter:
sooo does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad.
— Kylie Jenner (@KylieJenner) February 21, 2018
“sooo [sic] does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad.”
After that tweet came out, the company’s stock took a massive drop, losing over 7% by the end of trading day.
To put it more simply, Snap lost about, oh, one billion dollars!
Now of course, this may not have been due solely to Kylie stating her dislike for the app.A lot of people have been voicing out their dissatisfaction over the redesign and changes incorporated in the platform.
But it looks like Kylie’s opinion definitely made an impact, don’t you think?