A$AP Rocky has long been a front-row fashion favorite, but now he’s officially stepping into the creative spotlight. The 36-year-old rapper and style icon has just been named Ray-Ban’s first-ever creative director, a major milestone for the legendary eyewear brand.
In this role, Rocky will take charge of Ray-Ban Studios, helping shape the brand’s creative direction. He’s set to design new collections, lead campaigns, and even reimagine store experiences—all with his signature blend of music, fashion, and artistry.
His first major project? The Blacked Out Collection. A sleek, reimagined take on Ray-Ban’s most iconic frames, the collection features a brand-new lens type and luxe gold-plated details. Fans won’t have to wait too long to get their hands on it—the collection is set to drop in April 2025.
This exciting news comes just as A$AP celebrates a significant legal victory. Earlier this week, he was found not guilty of two counts of assault with a semiautomatic firearm following allegations from a 2021 incident involving former friend A$AP Relli.
With a fresh creative role and a clear path ahead, A$AP Rocky is proving once again that his influence goes far beyond music.
