In recent days, Justin Bieber’s social media activity has sparked intrigue, as the 30-year-old pop sensation appears to be distancing himself from some key figures who have been a significant part of his inner circle for years. Fans were quick to notice that Justin has unfollowed, and possibly blocked, several high-profile people from his team, leading many to wonder what’s behind this sudden shift.
Though it’s difficult to know exactly who Justin has blocked on Instagram—since the platform doesn’t reveal blocked accounts—it’s clear that some of his longtime collaborators and trusted team members are no longer on his social media. In fact, some of the posts that once tagged Justin have been untagged, fueling speculation that he may have blocked them. One fan even allegedly reached out to one of these individuals in a direct message, asking for clarification on why Justin made these decisions. Here’s what we know so far:
Scooter Braun – Unfollowed
The first and most notable unfollow came when Justin reportedly unfollowed and possibly blocked his longtime manager, Scooter Braun. The two have been working together since 2008, when Justin was just a teenager on the rise. While it’s unclear exactly what led to this social media move, the timing was telling—Scooter recently deactivated his Instagram account, which only added to the mystery. Sources have said that Justin remains under contract with Braun for the foreseeable future, so it seems the business relationship may still be intact, even if their social media connection has been severed.
Allison Kaye – Unfollowed
Shortly after unfollowing Scooter, Justin also reportedly unfollowed and potentially blocked his general manager, Allison Kaye. Kaye has been a major player in Justin’s career since the early days of his “My World” era around 2009. As with the unfollow of Scooter, there’s no clear explanation for the move, leaving fans puzzled about the nature of Justin’s decision.
Ryan Good – Unfollowed
Another key figure Justin appears to have unfollowed is Ryan Good, his former road manager, creative director of his fashion brand Drew House, and even his “swagger coach.” Ryan was also a significant part of Justin’s personal life—serving as Best Man at his wedding to Hailey Bieber. Their long-standing friendship now seems to be on pause, but again, the reasons behind this social media shift remain unclear.
Poo Bear – Unfollowed
Poo Bear, a frequent collaborator of Justin’s and a key figure behind the writing of several of his albums, including Journals, Purpose, and Changes, also appears to have been unfollowed and possibly blocked. Poo Bear contributed significantly to the sound of Justin’s music over the years, so it’s unclear what led to their social media disconnect.
Kenny Hamilton – Unfollowed
Kenny Hamilton, who had been Justin’s security guard since 2009 and was also a close friend, is another person who seems to have been unfollowed. Fans noticed that Kenny, who has always been a positive influence in Justin’s life, no longer appears on his social media. A fan reportedly reached out to Kenny, asking why he had been unfollowed, and Kenny responded, “Really have no idea. Kinda came out of nowhere. I’ve been in my own world working and being a dad. Wish him the best tho. Always will love and support him. He knows I’m always here whenever he needs or wants to talk.”
As of now, there’s no official explanation for Justin’s actions, and it’s still unclear if these unfollows are simply a social media gesture or a sign of deeper personal changes. Fans will likely continue to watch closely, hoping for some clarity or insight into what’s going on behind the scenes. One thing’s for sure: Justin Bieber’s relationships and the decisions he makes about who he keeps in his circle are certainly evolving.
