The Weeknd is set to dominate 2025 with the highly anticipated release of his new album, Hurry Up Tomorrow, on January 24, 2025. This album marks the final chapter in the trilogy that began with After Hours (2020) and Dawn FM (2022), cementing his legacy as one of the most influential artists of the decade.
Adding to his accolades, The Weeknd recently became the first artist ever to have 22 songs surpass one billion streams each on Spotify.
To celebrate the album’s release, The Weeknd will host a massive one-night-only live concert at the iconic Rose Bowl Stadium in Pasadena, California, on January 25, 2025. According to the announcement, this show promises to be a spectacle, featuring an “in-the-round” stage design that will take over the entire stadium floor.
Tickets for this extraordinary event go on sale Monday, December 2, at 10 a.m. PST on TheWeeknd.com. Fans using Cash App Visa Cards have an extra reason to celebrate, as Cash App is offering exclusive premium ticket access. Cardholders can unlock the exclusive tickets by entering the first nine digits of their Cash App Visa Card during checkout and completing their purchase with the same card.
As an added perk, Cash App Visa Card users will receive a 20% instant discount on official merchandise purchased onsite at the concert.
For fans seeking the ultimate Weeknd experience, Vibee is offering exclusive VIP and hotel packages. These premium options include the best seats in the house, luxurious two-night stays in Los Angeles hotels, and access to a bespoke XO fan experience. Guests will also enjoy early merch access, priority entry to the stadium, exclusive nightlife perks, and ground transportation to and from the venue.
Vibee’s hotel packages are already available at TheWeeknd.Vibee.com, with VIP concert packages launching on December 2 during the general ticket sale.
To commemorate the release of Hurry Up Tomorrow, exclusive merchandise is already available for pre-order at XO.STORE. Fans can grab limited-edition items, including vinyl, box sets, and signed CDs. Highlights include a collectible LP designed by Frank Miller and two unique box sets, each featuring a CD and an exclusive Hurry Up Tomorrow T-shirt. These are only available through Cyber Monday, making them a must-have for die-hard fans.
The Weeknd’s Hurry Up Tomorrow is shaping up to be a cultural moment, and the Rose Bowl show promises an unforgettable start to the year. With groundbreaking production, exclusive merch, and VIP experiences, it’s clear The Weeknd is going all out for this release.
Mark your calendars for December 2, and get ready to secure your spot at what promises to be one of the biggest events of 2025.
